The Numbers Behind Eastern Lightning's Recruitment Strategy
Have you ever received spam messages from an obscure Christian church on Facebook? I did, and it led me down a rabbit hole into the mysterious world of Eastern Lightning. I started investigating Eastern Lightning, aka the Fellowship, aka The Church of the Almighty God, at the end of January. A cult-like, doomsday Christian church, I joined the religion on the 1st of February. It's been a long and gruelling month. I have lots to share, but for this week I'll try to analyse what I've managed to find out about their local membership.