Stolen Identity Keto pill Scam

The ABC News website published a story about a keto pill scam using a famous (in Australia) NZ born TV Doctor (Dr Brad McKay) to promote their nonsense without his knowledge. Dr McKay was not happy with the fact they had stolen his identity to promote their products, but is still struggling to get the posts removed as Facebook has given him the equivalent of a sorry-about-that shrug and taken no action. He has approached multiple authorities and agencies in Australia but (at the time of writing) is still waiting to hear back from them.

Dr McKay made his position clear when he said that when it comes to buying health products online "What you see is not what you get, and they can be extremely harmful to your health… I would never endorse or promote products like this."

The article urges the reader to read the fine print and has some great advice about how to avoid scams including:

  • Check who owns the website
  • Be skeptical of positive reviews – anecdotes are not evidence!
  • Do the claims seem too good to be true? – then they probably aren't.
  • Check if they are trying to sell you something – are they explaining a problem they can sell you the solution for?